Jason Hall founded RiDetroit in 2018 when he discovered electric bikes and saw their potential. He partnered with American Cycle & Fitness, the largest Trek bike retailer in the U.S., to open Electric Avenue Bikes, the only eBike-only bike shop in the city of Detroit.
He operates RiDetroit out of Electric Ave Bikes, located on Woodward and Mack in Midtown Detroit, where you can find eBikes from Trek, Electra, Tern, and Riese and Mueller.
Many people know Jason as the co-founder and former President of Slow Roll Detroit. This friendly bike ride turned into an international phenomenon when thousands of riders started turning out each Monday. After Jason was contacted by Apple and featured in their iconic Superbowl commercial, Slow Roll bike rides began in cities worldwide.