Print Friendly and PDF

Adam Gold Joins iRule as Vice President of Sales

Detroit based iRule, LLC announces Adam Gold as vice president of sales for iRule and On Controls. On Controls is a leading cloud-based control and automation system for custom integration dealers.

In his new role, Gold will lead sales efforts globally and oversee and develop iRule’s expanding network of representatives. In addition, he will be responsible for building new and maintaining existing customer relationships and sustaining iRule’s commitment to provide end users and professional integrators with a simple user experience and complete customer satisfaction.

Bringing 21 years of experience within the A/V industry to iRule and On Controls, Gold has held a variety of positions with some of the industry’s leading electronics manufacturers such as Crestron, Bose, Mitsubishi and Middle Atlantic Products. His experience includes system integration, channel and partner development and sales management. Gold’s technical background consists of pro audio, projection systems, A/V distribution, lighting controls and residential and commercial automation.

Gold is certified by the Custom Electronic Design and Installation Association (CEDIA) and is a Certified Technology Specialist (CTS).

iRule, winner of the CEA 2014 Mark of Excellence Award, was founded by two A/V fans, Itai Ben-Gal and Victor Nemirovsky, when they were looking for an easier way to control a home theater system. It offers a solution to accommodate many components and eliminate the clutter caused by multiple remotes with limited uses.

iRule is a cloud-based software solution coupled with simple hardware which controls any infra-red (IR), RS-232 or Ethernet-enabled audio/video equipment, making it compatible with nearly any system or combination of components. A fully customizable interface allows users to simplify controls, upload their own images and personalize menus to their preferences. iRule is also easily updated to control additional components or to migrate to the latest versions of smartphones and tablets, making it the last remote you’ll ever need.

iRule software is available through Apple’s App Store and Google Play. The iRule gateway package hardware is available at The company has already sold over 15,000 licenses in 50+ countries via word-of-mouth and online “buzz” among early adopters, home theater professionals and online forums.

About iRule:
iRule is an application that transforms the iPad, iPhone, iPod touch, and Android devices into a universal remote control, allowing you full control of audio video gear simply and reliably. Based in downtown Detroit, iRule focuses on a simple user experience that allows non-experts the ability to quickly and easily create a powerful personalized remote. iRule is fully upgradeable and accommodates users’ changing needs.

About On Controls by iRule:
On Controls by iRule is a full control and automation system that leverages the power of iPad, iPhone, iPod Touch, Android and Amazon Kindle devices. Using our cloud-based programming and file storage along with our wired or Wi-Fi controllers, On Controls by iRule can be used to build any size system on almost any size budget from a basic family entertainment room to an entire estate or from a small home office to a large commercial venue. It is available exclusively through our network of qualified, authorized professional custom integration dealers.