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Evans Distribution launches initiative to assist product-based businesses in Detroit

Evans Distribution is launching DeFI to provide local businesses with access to exclusive fulfillment services and tools to grow worldwide

Evans Distribution Systems, a family-owned and operated logistics company with an impressive 87-year history and strong commitment to the economic growth of Detroit, is launching the Detroit Fulfillment Initiative (DeFI). DeFI will help provide product-based businesses in Detroit with the necessary tools, services and connections to launch and increase their market share. The initiative intends to accelerate the growth of Detroit by providing strategic opportunities to business owners that are looking to start or grow their product based business.

“As a company with deep roots in Detroit, we are passionate about the growth of the city. DeFI is our initiative to help product-based businesses reach the next level,” said Derek Byrd, Marketing Manager, Evans Distribution Systems. “We’re here to help out the makers in Detroit, the companies producing goods and tangibles. We’re thrilled about the level of excitement and energy our partners and companies have for the initiative.”

DeFI has partnered with companies like SS Digital Media, a strategic digital marketing company, and Baker-Hopp & Associates, a risk management and commercial insurance provider, to provide education and support in their area of expertise that companies may need. DeFI is actively searching for additional local partnerships with leading companies in their field that are passionate about the revitalization of Detroit. With the support of its partners, DeFI will offer educational workshops, toolkits and resources to help companies deliver products internationally.

“DeFI is taking the fear out of e-commerce and selling products online. What’s really exciting is that DeFI will help entrepreneurs get their products out to the world and help small businesses grow into larger ones. This is a great opportunity for small businesses to connect the dots and start their e-commerce activation,” said Nick Skislak, Founder, SS Digital Media.

Gretchen Hopp Doyle, President at Baker-Hopp & Associates, is equally excited, adding, “DeFI provides passionate entrepreneurs the understanding of how to bring their product to market, which is no easy task. Baker-Hopp & Associates is celebrating our 100th anniversary this year and when you’re in the business as long as we have been, we know how pertinent it is to have help from experienced individuals during the early stages. We are passionate about the city of Detroit and appreciate the opportunity to be involved with an initiative that helps empower entrepreneurs within the city.”

Working with partners to offer resources ranging from office space, financial counseling, marketing services and risk management, to insurance, supply chain and technology acquisition, DeFI’s goal is to provide companies with all the necessary services and tools needed to meet their fulfillment demands.

For information about DeFI, please visit

About DeFI
Founded in October 2015, the Detroit Fulfillment Initiative was designed to accelerate the growth of Detroit by helping product-based businesses distribute their products to the world. The initiative equips businesses with the necessary tools to address their fulfillment, marketing, financial and other needs. Its workshops and events, taught by industry experts, will provide professionals with valuable information and tools to grow their business.

About Evans Distribution Systems
Evans Distribution Systems, headquartered in southeast Michigan, was founded in 1929 as the Central Warehouse Company. It has evolved into a full-service, third-party logistics provider offering warehousing, transportation, contract packaging, fulfillment and staffing to the manufacturing, food and beverage, consumer goods and chemical industries. Evans currently employs more than 700 associates and operates over two million square feet of space in Michigan and across the U.S. Find more information on our website, Read the latest supply chain insights at Evans’ blog, or follow the company on Facebook and Twitter.

About SS Digital Media
SS Digital Media is a full-service digital marketing agency located in Troy, Michigan. As a Google Partner, SS Digital Media provides clients with dynamic marketing strategies, metric insights for optimal success, while maximizing return on investment using Google AdWords. Through search engine advertising and optimization, website design and development, social media and public relations, SS Digital Media prides itself on building great brands online and making a positive impact on the bottom line for its clients. Visit for more information.

About Baker-Hopp & Associates
Baker-Hopp & Associates is a leading risk management and insurance firm serving businesses and individuals in the areas of business and personal insurance and employee benefits. Our advisors focus on identifying risks critical to the client that can pose economic loss, develop a plan to control the exposure and implement solution strategies. Our process generates a reduction in insurance premiums, mitigates risk and creates long term partnerships for success.