ArtServe Michigan’s New Creative State Michigan Report Reveals Increased Contributions to Michigan Economy

WIXOM, Mich. (January 28, 2013) – One year following the launch of its nationally recognized report in 2012, ArtServe Michigan – the state’s leading statewide arts and cultural advocacy organization – today released its Creative State Michigan report focused on Fiscal Year 2010. The report details economic and social data from 346 nonprofit arts and cultural organizations, representing an estimated 17 percent of the more than 2,000 cultural groups operating statewide. The data reveals that these organizations contributed more than one-half billion dollars in expenditures alone to the Michigan economy in 2010. Learn more at www.CreativeStateMI.org.

Among its most compelling data, the report affirms the creative economy as a significant growth sector and strategic opportunity for Michigan’s economy. From 2006 to 2011, the number of arts-related jobs increased by 15 percent to 85,656 jobs in Michigan, while arts-related businesses increased by 65 percent to 28,072. From 2010-2011 alone, jobs increased by 11 percent, while businesses increased by 16 percent. Moreover, of the $553.4 million in annual expenditures by the nonprofit creative community in 2010, nearly $194 million supported salaries for 22,335 jobs.

Nationally, arts and cultural organizations spent $61.1 billion in 2010 and leveraged an additional $74.1 billion in event-related spending by arts audiences, according to Americans for the Arts. This combined $135.2 billion in economic activity supported 4.1 million jobs and generated $22.3 billion in total government revenue.

Michigan’s arts and cultural destinations continue to demonstrate their essential value to the state’s tourism industry, generating more than $2 billion in state tourism revenues in fiscal year 2011. That represents 16 percent of the state’s total tourism revenues in that year – more than golf, boating and sailing, hunting and fishing, and hiking and biking combined.

“Every day, Michigan’s arts and cultural organizations and creative industries are making major contributions to our state’s economy – creating jobs, spending in local communities, generating tourism revenues and shaping vibrant cities and towns that attract talent and business investment,” said Jennifer Goulet, president and CEO of ArtServe. “This year’s Creative State Michigan report reinforces the critical role of Michigan’s creative economy in defining new opportunities to position the sector as a strategic economic tool and resource for our state.”

The report also provides indicators for the resources the arts provide for Michigan’s schools and children, as well as residents of all ages. In 2010, more than 2.7 million students benefitted from educational programs and events offered by arts and cultural venues statewide. These same organizations hosted 26,515 youth and school group visits and facilitated 1,135 programs in schools providing valuable educational experiences at a time when many schools have cut funding for arts programs. Michigan’s cultural groups are reaching growing audiences, reporting more than 15.7 million visits in 2010, 54 percent of which were free of charge.

Data sources for the Creative State Michigan report include the Michigan Cultural Data Project (Michigan CDP), Americans for the Arts’ annual Creative Industries Reports, and the Michigan Economic Development Corporation/Pure Michigan. The Michigan CDP data includes FY 2010 data profiles from 346 nonprofit arts and cultural organizations. There are nearly 800 organizations registered in the Michigan CDP today, positioning future reports to demonstrate increasing impacts over time.

Launched May 2010, the Michigan CDP is a powerful online management tool with a robust support network designed to strengthen arts and cultural organizations. It also provides funders with reliable, comparable data to inform grantmaking and helps advocates and researchers better understand and communicate the sector’s impact. A growing national model owned and operated by The Pew Charitable Trusts, the CDP is operating in 12 states and the District of Columbia, with 253 grant programs and close to 14,000 organizations participating across the US.

Twenty Michigan foundations and funders have collaborated to bring the CDP to Michigan and support Creative State Michigan committing to the initiative as an important investment in the growth and sustainability of Michigan’s arts and cultural resources. Melonie Colaianne, president of the MASCO Corporation Foundation, said, “This year’s Creative State Michigan report once again makes a clear and compelling case for the far-reaching contributions of the arts in Michigan – using data from the growing set of cultural organizations participating in the CDP to emphasize the significant ways that arts and culture strengthen the economy and serve our communities. We are looking forward to working with ArtServe to share its findings widely.”

This year Data Driven Detroit once again provided research support for ArtServe Michigan, as an independent examiner of the information. “This effort provides a critical reminder of the importance of the nonprofit sector in Michigan’s economy, supporting previous research from the Michigan Nonprofit Association,” said Director of Data Driven Detroit Kurt Metzger. “By drilling down within the arts and culture sector, the Michigan CDP brings forward a rich new source of detailed data with solid collection methods to deliver a more complete picture of the region’s economic and social activity. We look forward to the continued expansion of CDP contributing organizations, which will serve to broaden and deepen our research in the years to come.”

The Michigan Cultural Data Project is made possible through the leadership and generous support of:
ArtServe Michigan
Barry Community Foundation
Battle Creek Community Foundation
Capital Area Community Foundation
Charles Stewart Mott Foundation
Community Foundation for Southeast Michigan
Council of Michigan Foundations
Erb Family Foundation
Frey Foundation
Grand Rapids Community Foundation
Great Lakes Bay Regional Convention and Visitors Bureau
Hudson-Webber Foundation
Irving S. Gilmore Foundation
The Kresge Foundation
MASCO Corporation Foundation
Michigan Council for the Arts and Cultural Affairs
Michigan Humanities Council
National Endowment for the Arts
Petoskey – Harbor Springs Area Community Foundation
Rotary Charities of Traverse City
Ruth Mott Foundation
The Skillman Foundation
Southfield Community Foundation

ArtServe Michigan is a statewide nonprofit advocacy organization dedicated to cultivating the creative potential of Michigan’s arts and cultural sector and creative industries to enhance the public health and well-being of Michigan, its people and communities. ArtServe advocates for arts, culture, arts education and the power of the creative economy in Michigan; provides leadership and professional development for artists, creative practitioners, and arts and cultural organizations; and connects arts and cultural leaders and supporters through strategic communications. Contact ArtServe Michigan at 248-912-0760 or visit ArtServeMichigan.org.

ArtServe President and CEO Jennifer Goulet Elected to Americans for the Arts’ Private Sector Council

WIXOM, Mich. — ArtServe Michigan, the leading statewide arts and cultural advocacy organization in Michigan, today announced that President and CEO Jennifer Goulet has been elected to the Private Sector Council of Americans for the Arts, the nation’s nonprofit organization for advancing the arts and arts education.

Goulet brings nearly 30 years of cultural leadership, economic development and private sector focused arts experience and dedication to the Council. Serving as president and CEO of ArtServe Michigan since 2008, Goulet leads advocacy, capacity building and strategic communications efforts supporting Michigan’s arts, culture, arts education and creative industries.

“When the private sector and arts, culture, arts education and the creative industries work collaboratively, we see more vibrant communities that attract and retain talent and act as hubs for activity and economic vitality,” said Goulet. “I’m looking forward to contributing my time and talents to foster a greater connection that builds a stronger future for their potential work together.”

The Private Sector Council represents the Private Sector Network—a segment of the professional members of Americans for the Arts whose goal is to increase private sector support for the arts. The Council is an advisory group charged with helping Americans for the Arts develop and implement private sector advocacy programs and serves as leaders to other local arts agencies seeking to connect with the private sector.

“As private sector support for the arts continues to diminish amid a sluggish economy, the work of this council is more important than ever,” says Robert L. Lynch, president and CEO of Americans for the Arts. “We are thrilled to welcome Jennifer to the Council. Her support for the arts in her community is a testament and an inspiration to others as they work to ensure that the arts thrive in America.”

Americans for the Arts is the leading nonprofit organization for advancing the arts and arts education in America. With offices in Washington, D.C. and New York City, it has a record of 50 years of service. Americans for the Arts is dedicated to representing and serving local communities and creating opportunities for every American to participate in and appreciate all forms of the arts. Additional information is available at www.AmericansForTheArts.org.

ArtServe Michigan is a statewide nonprofit advocacy organization dedicated to cultivating the creative potential of Michigan’s arts and cultural sector and creative industries to enhance the public health and well-being of Michigan, its people and communities. ArtServe advocates for arts, culture, arts education and the power of the creative economy in Michigan; provides leadership and professional development for artists, creative practitioners, and arts and cultural organizations; and connects arts and cultural leaders and supporters through strategic communications. Contact ArtServe Michigan at 248-912-0760 or visit ArtServeMichigan.org.

Artserve Michigan Seeks Attorneys For Newly Launched Program Supporting Creative Industries

ArtServe Michigan, the leading statewide arts and cultural advocacy organization in Michigan, has announced its new statewide initiative Lawyers for the Creative Economy (LCE). The program is recruiting attorneys from Southeast Michigan, Grand Rapids, and Ann Arbor to launch the statewide program.

The LCE program was launched to ensure valuable resources for understanding such legal areas as copyright, trademark, patent, licensing and contracts are available to all levels of the creative industry through knowledgeable legal professionals, workshops and online.

Attorneys who are willing to provide free or low-fee intellectual property advice and related support are paired with professionals and organizations seeking affordable legal services. Those served by LCE would include practicing artists; creative practitioners and independent entrepreneurs; entrepreneurial and start up businesses; and/or non-profit organizations in arts and culture, design, architecture, film/video, software, games and electronic publishing.

“Not only is Clark Hill’s involvement with LCE good for the community by increasing access to quality legal service for creative professionals, but it also enriches our practice because of the meaningful exchanges between attorneys and artists the program facilitates,” said Joseph L. Voss, attorney at Clark Hill and LCE Advisory Council member. “It’s a perfect match for our Entertainment Industry Team, but attorneys across the firm will find opportunities to engage with the arts through LCE, and we are a proud supporter of its efforts throughout Michigan.”

An information session will be conducted at the office of Miller Canfield at 150 W. Jefferson, 25th floor, in Detroit from 5:30 p.m. to 7:30 p.m. on Wednesday, Dec. 5. During the event, attorneys will receive detailed information about participation in LCE and how to join. Attendees also will have the opportunity to meet other attorneys who have already committed to the program.

“Michigan is undergoing a creative renaissance. The intersection of the arts, technology and entrepreneurial energies will ultimately be a critical driver of the local economy and the area’s quality of life. Many of the individuals involved in these areas need legal counsel and guidance they can’t yet afford,” said John Willems, attorney at Miller Canfield and LCE Advisory Council member. “I can’t think of anything more exciting and rewarding as a lawyer than assisting the creative sector and helping to shape the future cultural and financial landscape.”

“Attorney participation is critical to the success of this initiative and building Michigan’s reputation as an innovative place to live, learn and work,” said Jennifer Goulet, president and CEO for ArtServe.

Recent statistics support the importance of successful creatives to the state. ArtServe’s 2012 Creative State Michigan report showed that 211 nonprofit arts and cultural organizations contributed nearly half a billion dollars in expenditures alone to Michigan’s economy in 2009. Of those expenditures, $152 million went to salaries for more than 15,000 jobs, and from 2006 to 2010, the number of arts-related jobs increased by 4 percent in Michigan, while arts-related businesses increased by 43 percent.

“Though participating attorneys would start out with pro bono or low-fee services for creative clients, as these artists and organizations grow, attorneys have the very real opportunity to benefit from the relationship they’ve established early in the creative process to help them gain momentum,” said Goulet.

LCE also will provide professional development seminars across the state for artists and other creative practitioners to help them develop essential knowledge about creativity-related areas of law. Attorneys participating in the program may have the opportunity to help lead those seminar discussions.

Associate Attorney Chanille Carswell of Brooks Kushman, Managing Partner Lawrence Jordan or Jaffe Raitt Law Firm and Attorney Matt Bower of Safford & Baker will lead a two-hour seminar on Thursday, Dec. 6, familiarizing creative practitioners with the basic issues of intellectual property, including licensing, contracts, branding and negotiation.

Participating attorneys are asked to designate a number of legal service hours, number of clients or number of matters they are willing to commit to on a bi-annual basis. Attorneys must be licensed to practice in the State of Michigan and be covered by malpractice insurance. Attorneys retain the right to refuse or decline any legal matter referred through the LCE initiative, but if the matter is accepted, the attorney is responsible for apprising the client of any and all charges or fees and tracking billable hours devoted to the client. ArtServe Michigan facilitates intake of all clients seeking legal assistance and assigning them to volunteer attorneys.

Attorneys interested in the LCE should contact Marcia Goffney, LCE project consultant at lce@artservemichigan.org or 248-912-0760, ext. 5 or Cezanne Charles, director of Creative Industries at cezanne@artservemichigan.org or 248-912-0760, ext. 7.

The program was developed by ArtServe Michigan with support from the Arts, Communications, Entertainment and Sports (ACES) section of the State Bar of Michigan, several major Michigan law firms and the National Endowment for the Arts, among others. Seminars are supported by the Emily Hall Tremaine Foundation and the General Motors Foundation.