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Tricia Keith

Senior Vice President, Corporate Secretary and Services, Blue Cross Blue Shield of Michigan

Tricia Keith-editedTricia A. Keith is responsible for the administration and management of all things related to the BCBSM Board of Directors and selection councils. Keith also has responsibility for Corporate Services, which includes Facilities and Support Services, Corporate Procurement, Enterprise Security, Business Continuity and Document Production.

Keith’s current priority is supporting BCBSM’s Board of Directors through its transition of becoming a nonprofit mutual insurer and further demonstrating BCBSM’s commitment to core cities. She was privileged to lead BLUnite, the corporate initiative to unite BCBSM employees into a single campus. The Blues’ Detroit campus now holds more than 6,400 employees. Keith also leads the Blues Go Green initiative and serves as secretary of BluesPAC.

Before joining the BCBSM, Keith served as the director of business operations for the Michigan House of Representatives and as vice president of external relations for the Michigan Economic Development Corporation.

Keith has a dual bachelor’s degree in German and political science from Central Michigan University, as well as an MBA from Michigan State University. She received the 2010 Crain’s Detroit Business’ 40 Under 40 award.